541613 Marketing Consulting Services

Overview

This U.S. industry comprises establishments primarily engaged in providing operating advice and assistance to businesses and other organizations on marketing issues, such as developing marketing objectives and policies, sales forecasting, new product developing and pricing, licensing and franchise planning, and marketing planning and strategy.

Illustrative Examples:
Customer services management consulting services
New product development consulting services
Marketing management consulting services
Sales management consulting services

Cross-References

  • Creating advertising campaigns and placing such advertising in media--are classified in Industry 541810, Advertising Agencies;
  • Developing and implementing public relations plans--are classified in Industry 541820, Public Relations Agencies;
  • Creating direct mail advertising campaigns--are classified in Industry 541860, Direct Mail Advertising; and
  • Developing and conducting marketing research or public opinion polling--are classified in Industry 541910, Marketing Research and Public Opinion Polling.

Index Entries

Customer service management consulting services
Marketing consulting services
Marketing management consulting services
New product development consulting services
Sales management consulting services